Welcome
Welcome to our May newsletter! We’re excited to share our research and updates with you. Scroll down to check out some 2B Company Highlights from recent weeks, the 2B Top 5, Funding Round and a selection of Hot Jobs!
James Branton
Co-Founder and Director
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2B Company Highlights
What We've Been up to Recently
The 2B Top 5
The top 5 start-ups and scale-ups we have profiled for this month. Click the logos to learn more!


Company Info
Adyen is the financial technology platform of choice for leading companies. By providing end-to-end payments capabilities, data-driven insights, and financial products in a single global solution, Adyen helps businesses achieve their ambitions faster. With offices around the world, Adyen works with the likes of Facebook, Uber, H&M, eBay, and Microsoft.
About Adyen
$250m
Series B | December 2014
2006
Founded
3,000
Staff

Locations in Amsterdam, UK, San Francisco, Singapore & 18 other global locations,

Amsterdam HQ



Why we love Adyen
“One of Europe’s very finest tech companies. Adyen have completed changed the consumer payments landscape globally. These guys built a platform to own every single aspect of the (extremely complex) payments ecosystem, with one single integration. No wonder they boast customers such as Netflix, Uber, Spotify, AibBnb, Microsoft and Facebook. On top of that they genuinely have the best culture we have ever witnessed and they have managed to maintain this at a 2,200+ FTE global business with 25+ international offices. Successfully IPO’d in June 2018 with a current market capitalisation of almost €50bn. These guys have always done it their own way, and will continue to do so. An absolute beast of a company and one that you should know.”
James Branton
Co-Founder and Director
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Company Info
Planetly by OneTrust is a leading climate tech company, enabling businesses to analyse, reduce and offset their carbon emissions and to implement holistic ESG management. Planetly's mission is to build the tools for businesses to step up to their responsibility and transition to a net-zero economy. By completely automating the process of data collection, their solutions provide real-time analyses of the carbon footprint and the required transparency and tools to reduce it.
About Planetly
$14.6m
Seed | April 2020
2019
Founded
200
Staff

Located in Berlin

Berlin HQ



Why we love Planetly
"Planetly is a truly ground-breaking scale-up. Founded in Berlin in 2019 and growing from 0 to 250 FTE in 3 years, Planetly provides customers with a one of a kind platform to measure, reduce, offset and showcase their climate action. Essentially, a one stop shop for all carbon emission tracking and reduction, all through it’s easy to use SaaS platform. Acquired by tech unicorn OneTrust in December 2021, Planetly now has access to OneTrust’s portfolio of over 12,000 customers (half of the Fortune500) – Expanding rapidly across Europe, Planetly is well positioned to become a global leader in the climate technology ecosystem."
James Branton
Co-Founder and Director
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Company Info
Attentive® is the most comprehensive text message marketing solution, driving 20.5% of total online revenue for businesses by creating thoughtful SMS experiences. Using real-time behavioural data, Attentive makes it possible for businesses to automatically send engaging text messages to each subscriber. Over 5,000 leading businesses like Urban Outfitters, Steve Madden, and more rely on Attentive and see strong performance, like 30%+ click-through rates and 25x+ ROI.
About Attentive
$470m
Series E | March 2021
2016
Founded
2,000
Staff

Locations in USA

New York HQ



Why we love Attentive
"Attentive provide a platform for the often overlooked channel of text messaging as a marketing solution, and they are killing it. Using real-time behavioural data, Attentive makes it possible for businesses to automatically send engaging text messages to each subscriber. Over 5,000 leading businesses like CB2, Pura Vida, Urban Outfitters, Rebecca Minkoff, Steve Madden, and more rely on Attentive and see strong performance, like 30%+ click-through rates and 25x+ ROI. Investors include Bain Capital Ventures & Sequoia, so you know these guys are serious. Also recently hired one of the sharpest European sales leaders, Anup Khera as VP & GM International so expand their presence across Europe. We expect big things from Attentive in 2022 and beyond!"
James Branton
Co-Founder and Director
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Company Info
Voyado’s AI-powered platform learns behaviours with pinpoint precision and improves the customer experience at every single touchpoint. They transform traditional marcom into something new, helpful and inspiring, making brands easy to love!
About Voyado
Non-Disclosed
Private Equity | May 2021
2005
Founded
150
Staff

Located in Sweden

Stockholm HQ

Why we love Voyado
“Coming out of Stockholm, Voyado is one of the most innovative Customer Data Platforms on the market, specifically tailored for brands and retailers. Voyado recently expanding their operations outside the Nordics, hiring a UK Sales Director to help UK retailer and brands see huge ROI on the platform. Customers are seeing 4x revenue growth, 800%+ increase in customers and 60%+ conversion increases. The stats are mind blowing and you can only achieve this with unbelievable technology. Definitely one to watch!”
James Branton
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Company Info
Montonio gives e-commerce merchants the ability to accept any form of online payments and manage all payment channels centrally through a single interface. Montonio offers both its own services such as affordable bank link payments, checkout financing and instalment plans as well as third party solutions like Stripe for accepting card payments.
About Montonio
€11m
Series A | April 2022
2018
Founded
50
Staff

Locations in Lithuania, Latvia & Estonia.

Tallinn, Estonia HQ



Why we love Montonio
“Montonio is an extremely exciting Fintech platform covering consumer payments, point-of-sale financing and logistics, delivery and returns. Recently receiving $14m Series A from investors including Index Ventures, these guys are planning something big and you definitely need to keep an eye on their progress. Currently based out of Tallinn, Estonia, the plans for 2022 are to expand across Europe and provide merchants and consumers with their unique platform. The Founders are a cool bunch, super-smart, good fun and down to earth. We see big things coming for these guys.”
James Branton
Co-Founder and Director
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Funding Rounds
Click the below icons for a round up for funding rounds for companies HQ’d in each location!

United Kingdom

France

Netherlands

Sweden

United Kingdom Funding Rounds
Company
Location
Amount
Round
Sector

London, UK
$3.3m
Seed
31st March 2022
E-Commerce

London, UK
£50m
Debt Financing
4th Apr 2022
FinTech

Basildon, UK
£6m
Series A
5th Apr 2022
FinTech

Eastbourne, UK
£5.5m
Venture
12th Apr 2022
Cloud Infrastructure

London, UK
$175m
Series C
13th Apr 2022
FinTech

London, UK
£2m
Venture
13th Apr 2022
Supply Chain

London, UK
£2m
Venture
13th Apr 2022
AI Platform

London, UK
£4.5m
Debt Financing
7th Apr 2022
E-Commerce

London, UK
£650k
Seed
25th Apr 2022
E-Commerce

London, UK
£12m
Series A
28th Apr 2022
Information Technology

London, UK
£59.7m
Series B
6th Apr 2022
Fintech

London, UK
£800k
Seed
7th Apr 2022
Fintech
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France Funding Rounds
Company
Location
Amount
Round
Sector

Paris, France
€31m
Private Equity
4th Apr 2022
FinTech

Paris, France
$9m
Series A
19th Apr 2022
SaaS

Paris, France
$50m
Series A
27th Apr 2022
SaaS

Paris, France
$23m
Series A
27th Apr 2022
Information Technology

Paris, France
€2.5m
Seed
7th Apr 2022
SaaS

Nanterre, France
€10m
Venture
27th Apr 2022
FinTech

Paris, France
$13.5m
Seed
13th Apr 2022
Cyber Security

Poitiers, France
$5.3m
Seed
21st Apr 2022
Information Technology

Paris, France
€9m
Seed
21st Apr 2022
FinTech
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Netherlands Funding Rounds
Company
Location
Amount
Round
Sector

Amsterdam, Netherlands
€3.5m
Seed
21st Apr 2022
FinTech

Amsterdam, Netherlands
€8m
Seed
13th Apr 2022
FinTech

Amsterdam, Netherlands
€2.1m
13th Apr 2022
FinTech
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Sweden Funding Rounds
Company
Location
Amount
Round
Sector

Stockholm, Sweden
€46m
Series A
21st Apr 2022
Customer Service

Stockholm, Sweden
$100m
Venture
3rd May 2022
Information Technology

Jönköping, Sweden
$2m
Seed
14th Apr 2022
Payments

Köpenhamn, Sweden
$1.6m
Pre Seed
6th Apr 2022
FinTech

Stockholm, Sweden
€10m
Private Equity
4th Apr 2022
FinTech
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Hot Jobs
Our Picks for May

Partner Technical Account Manager
Remote UK (London)
Account Management
eCommerce

Senior Demand Generation Marketing Manager, EMEA
Remote UK (London)
Marketing
eCommerce

Sales Solutions Engineer
London
Technical Sales
eCommerce

Head of Sales Development
Stockholm
Sales
Customer Experience

Senior Account Executive, EMEA
Dublin
Sales
Martech

Senior Sales Manager - Nordics
London or Nordics
Sales
Loyalty Management

Head of Marketing
EU Based / London
Marketing
Martech

Account Executive
London
Sales
Payments

Senior Solutions Engineer
London
Technical Sales
eCommerce

Enterprise Account Executive
London
Sales
eCommerce

Enterprise Account Executive
London
Sales
eCommerce

Enterprise Account Executive
London
Sales
eCommerce

Account Executive
UK
Sales
FinTech

Account Executive
London
Sales
FinTech

Customer Success Manager
London
Account Management
FinTech

Dynamic Yield is a 4 x Gartner Magic Quadrant leading personalisation platform. They help companies build and test personalized, optimized, and synchronized digital customer experiences.
Partner Technical Account Manager
Acting as the bridge between the technology team and a variety of ISV & Agency Partners. You’ll be responsible for providing technical support and technical enablement to a portfolio of partners
London (Remote/UK)
Account Management
eCommerce
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Senior Demand Generation Marketing Manager, EMEA
First Demand Generation Marketing Manager in EMEA. Responsible for driving MQLs using a multi-channel approach. Aligning closely with regional leadership to drive demand, develop audience-targeted campaigns with a strong focus on ABM.
London (Remote/UK)
Marketing
eCommerce
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NYSE-listed enterprise eCommerce platform. They offer a collaborative commerce platform (eCommerce Platform, Marketplace & Order Management) - Gartner Visionary, 200% headcount growth, 100% YoY growth.
Sales Solutions Engineer
Solutions Engineer responsible for the technical aspect of the sales journey (Presales). Working with the largest brands & retailers in Europe (Enterprise-only solution).
London
Technical Sales
eCommerce
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Voyado, one of Sweden’s most promising tech start-ups, offers the most intuitive CXP for the eComm space on the market – the SaaS solution learns consumer behaviours with pinpoint precision and improves the customer experience at every single touchpoint.
Head of Sales Development - Stockholm
Manage, inspire & scale a team of 6 sales development reps and drive sales at the top of the funnel on an International basis for an organisation that has delivered 50% YoY growth the last 6 years running!
Stockholm
Sales
Customer Experience
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Funnel, one of Europe’s finest SaaS scale-ups, offers a marketing data platform that provides business-ready data that makes sense. They have achieved up to 200% YoY growth the last 3 years running, secured series C funding last year and are well on track to IPO.
Senior Account Executive, EMEA - Dublin
First boots on the ground Dublin to help the newly appointed Sales Manager lay the foundations for success and accelerate growth across the EMEA mid-market segment.
Dublin
Sales
Martech
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Antavo, one of the hottest SaaS start-ups in the UK, offers a pure play loyalty management platform for the enterprise retail space. They have quickly become a global leader recognised by Gartner, Loyalty360 & Forrester!
Senior Sales Manager - Nordics
First boots on the ground and an opportunity to build out a region from the ground up that has more inbound leads than they can handle!
London or Nordics
Sales
Loyalty Management
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SegmentStream, an up-and-coming start-up offers a solution to combat the impending challenges around cookie-less customer journey tracking. The company combines machine learning with predictive analytics in a highly technical solution. These guys are set to grow massively in the coming years.
Head of Marketing
We are looking for complete marketers who are highly passionate about the future of the MarTech space, to build out the company’s marketing team and strategy as they enter into the hypergrowth phase.
London / EU Based
Marketing
Martech
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Libeo, one of the fastest growing scale-ups in Europe, offers a unique and simple way to process invoices and corporate payments. A SaaS-based solution, with one of the most unique cultures around, Libeo is a highly desirable employer.
Account Executive
As they launch into the U.K, Libeo need budding, hungry Account Executives to form part of their first commercial hires. Experience selling to SMB’s is preferred, given the high sales volume. This is a remarkable opportunity to get in early and cement your name as a potential future leader for the region.
London
Sales
Payments
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Fluent Commerce’s OMS is the first cloud-based platform that can be customised to meet your omnichannel fulfilment strategy. Fluent Commerce have an awesome EVP, actively encouraging employees to travel abroad and maximise remote working!
Senior Solutions Engineer
Supporting lead generation by providing technical guidance for prospective clients. Purely Presales focussed. No coding/programme language hard skills are required. Candidates must have direct experience selling eCommerce software.
London
Technical Sales
eCommerce
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parcelLab are an Operations Experience Management platform that transforms complex data into intelligent solutions.
Their technology allows real-time monitoring of every single order for maximum support & customer engagement. Communication automation focuses on customer relevance to maximize customer satisfaction and retention.
Enterprise Account Executive
parcelLab have very ambitious growth plans for 2022 for the region and are looking for a seriously good, experienced seller to open up their network across the UK and go after enterprise retailers/eCommerce players across the region. There is a lot of revenue being pumped into the region as they want to start building out a full team and most importantly want to start it with a excellent enterprise seller. A special chance to build something here and work towards their expansion targets.
London
Sales
Customer Experience
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Fluent’s technology is hugely disruptive, positioned perfectly to take advantage of a shifting paradigm experienced across the commerce ecosystem. Some of the biggest brands are now looking to bypass retailers, and go pure D2C, this then creates huge potential for e-commerce solutions such as those of Fluent Commerce.
Enterprise Account Executive
As an enterprise seller with Fluent commerce you’ll be responsible for creating and driving new business revenue within your retail and direct to consumer brand target client base whilst managing your personal sales pipeline from first contact to deal close.
London
Sales
eCommerce
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Yordex are a spend management platform that has been designed to manage spending all in one place.
They help control business spend by adding company cards to its smart spend management solution, giving businesses complete visibility and authority over their current and future finances.
Its smart solution provides 100% visibility over company spending - from cards and expenses to invoices and budgets - so businesses can control all current and future finances in one place, reducing the cost of spend management by 60-70%.
Account Executive
Yordex are looking for a sales professional who has successfully solved embedded finance/payment processing or similar products to enterprise/scale-up/start-up clients.
London - Remote
Expense Management
FinTech
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Fintech business that combines financial services with digital transformation software. Their no-code card issuing and payouts platform making it easy for any organisation to launch their own payments service.
Account Executive
Yordex is actively selling across the UK market, with plans to expand into Europe and the US in the next 6-12months. The key focus will be to close more accounts in the UK and established a solid go to market strategy in new markets
London
Sales
eCommerce
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Global Payments provider, Adyen’s technology is deeply integrated into all that we do. Adyen’s unified commerce offering simplifies all things payments, allowing partners to accept payments anywhere, on any device.
Account Executive
This role will be responsible for facilitating the growth in the UK through the acquisition of new merchants. The ideal candidate is a born networker who thrives in a fast-paced, diverse and entrepreneurial environment.
UK
Sales
Fintech
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Global Payments provider, Adyen’s technology is deeply integrated into all that we do. Adyen’s unified commerce offering simplifies all things payments, allowing partners to accept payments anywhere, on any device.
Customer Success Manager
You’ll manage relationships with Adyen’s existing client base in the UK & Ireland. This will be done by regularly reaching out to these merchants to identify additional service opportunities, such as international payment methods, fraud management services, point-of-sale opportunities. With a strategic mindset and a hands-on approach, you’ll drive the growth of international small and medium-sized companies.
UK
Sales
Fintech
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